RESPONSIBILITIES & FUNCTIONS Seaside Amelia Inn - 50 rooms, oceantfront condo-hotel in Fernandina Beach, FL Responsible for the day-to-day operations ACHIEVEMENTS Came on board prior to opening date, supervised all aspects of pre-opening, including but not limited to licensing, inspections, FF&E delivery, installation, and training Stayed on board during bankruptcy filing (Chapter XIII) by the original developer Managed the property during court appointed Receivership period Re-designed and managed re-construction of the kitched in order to serve full hot breakfast Only 8% employee turnover since opening day

RESPONSIBILITIES & FUNCTIONS Managed 2 hotels at the same time near Busch Garden Theme Park, Tampa, FL Combined number of rooms 253 Responsible for day-to-day operations ACHIEVEMENTS Improved EBITDA (earnings before interest, taxes, depriciation, and ammortization) by 3.9% in 2007 Best La Quinta Inn & Suites #977 in Region 14 in 2007; #3 in 2008 Returned status of the preffered hotel of Busch Gardens to La Quinta Inn #4037 Led conversion team to convert Best Western to La Quinta Inn & Suites #2039 in Ft. Meyers, FL

RESPONSIBILITIES & FUNCTIONS General Manager of an 81- room, 3-star hotel. Key responsibilities included: management of department heads, revenue management, hotel sales (both internal and external), compliance with legal standards, and overall hotel “well-being”. ACHIEVEMENTS · Increased hotel’s revenues by almost 17% · Increased group sales by involving athletic departments of local schools (teams traveling out of town for sport events) · Increased Internet sales by using various 3rd party web cites · Decreased employee turnover · Increased customer service scores (from 82% to 88%) · Increased hotel’s local notoriety (“word of mouth” advertising) by sheltering local people for free during the hurricane seasons

RESPONSIBILITIES & FUNCTIONS ESA is a national hotel chain targeting long-term traveler. Co-managed 4 hotels in 3 different cities. Hotel sizes varied from 79 to 120 rooms. Key responsibilities included: supervision of operation managers, development of new sales strategies, and improvement of customer service. ACHIEVEMENTS · Increased “district’s” occupancy from 66% to 74% · Increased group sales by offering “room packages” to out of town based construction companies working on local projects · Implemented “incentives” for new sales ideas and referrals · Broadened number of Internet 3rd parties, thus increasing occupancy

RESPONSIBILITIES & FUNCTIONS Outsourced marketing firm. Clients included: AOL, AT&T, Chicago Bulls, Chicago Bears…Managed team of 8 sales representatives. Team was responsible for selling packaged phone (local & LD) and HS Internet services for AT&T to locally owned businesses. ACHIEVEMENTS · Increased number of signed contracts by 13% in 1st year and 9% in 2nd · Implemented “cold calling” and scheduling appointments · Increased team’s sales effectiveness by changing “sales pitch” · Implemented “Japanese style of management” · Decreased employee turnover (only 1 in almost 2 years) · Personally trained 2 members of my team to become Marketing Directors in the company

RESPONSIBILITIES & FUNCTIONS Outsourced marketing firm. Clients included: AOL, AT&T, Chicago Bulls, Chicago Bears…Managed team of 8 sales representatives. Team was responsible for selling packaged phone (local & LD) and HS Internet services for AT&T to locally owned businesses. ACHIEVEMENTS · Increased number of signed contracts by 13% in 1st year and 9% in 2nd · Implemented “cold calling” and scheduling appointments · Increased team’s sales effectiveness by changing “sales pitch” · Implemented “Japanese style of management” · Decreased employee turnover (only 1 in almost 2 years) · Personally trained 2 members of my team to become Marketing Directors in the company

RESPONSIBILITIES & FUNCTIONS Hotel was a 4-star property, with 167 sleeping rooms, and 5 banquette rooms. I was part of 5 people sales team. My direct responsibilities consisted of group sales and sales of week-end. . Used personal contacts to bring “Diamond Tours” (AARP charter buses) · Brought weekly “singles meeting” by proposing to advertise in “Jacksonville’s Singles” magazine · Improved variety and number of week-end packages

RESPONSIBILITIES & FUNCTIONS Hotel was a 4-star property, with 167 sleeping rooms and 5 banquette rooms. I managed front- office team of 15 people. Direct responsibilities included: hiring, firing, training, scheduling, and coaching of front office personal. ACHIEVEMENTS · Implemented daily staff meetings · Revised employee “incentive” program · Implemented new employee training standards

International Business, Bachelor of BA

LQ Management, LLC, Certified

Holiday Inn Express, Certified